Who we are
The company is headquartered in London, U.K and expanding geographically around the World.
The Time for Publisher Ad Technology Independence is Now
The programmatic and data revolution has ushered in a new era of efficiency for advertisers but at a significant cost to the media owners.
Many publishers have ceded their independence in order to achieve revenue growth through a series of complicated relationships with demand partners and intermediaries. In doing so publishers have lost control of the process of selling their audience to buyers, once the cornerstone of their business model.
We are designing a demand pathway optimization solution that returns transparency, control, and margin to publishers via a standalone intermediation platform.